Stray Kids' 'ATE' Spends 100 Weeks on Billboard's World Albums Chart

K-pop group Stray Kids is continuing its long run in the global music market after reaching a major milestone with the mini-album 'ATE.' The release has remained on the U.S. Billboard 'World Albums' chart for 100 consecutive weeks, underscoring the group's sustained international momentum rather than a short-lived chart surge.

'ATE,' the mini-album Stray Kids released in July 2024, first rose to No. 1 on Billboard's 'World Albums' chart dated August 3, 2024. Since then, the album has kept its name on the chart for 100 weeks. Through 'ATE,' Stray Kids became the first fourth-generation K-pop boy group to achieve a 100-week run on Billboard's 'World Albums' chart, and the fourth K-pop artist overall to reach that mark.

Billboard's 'World Albums' chart is a detailed chart category that tracks non-English-language albums released outside the United States. It is widely treated as one of the key indicators for measuring sustained consumption and public influence in the global market. By maintaining steady album sales and streaming performance over an extended period, Stray Kids has again demonstrated firm competitiveness in the world music market.

The album title 'ATE' carries the group's confidence and musical identity, expressing its determination to dominate music markets both at home and abroad. The album has also recently surpassed 1 billion cumulative streams on global music streaming platform Spotify, becoming Stray Kids' sixth album overall to reach the '1 billion streams' milestone. The back-to-back achievements on Billboard and Spotify are being viewed as another example of the strength of the group's global fandom and the competitiveness of its content.

A central part of Stray Kids' distinctive identity is its creative system, led by the group's self-producing team 3RACHA, made up of Bang Chan, Changbin, and Han. Their direct participation across the overall music-making process has become a core competitive strength for the group. Stray Kids' original sound, performance style, and narrative-centered content strategy have helped draw high loyalty from fan bases around the world, shaping a differentiated brand value within the global K-pop market.

Stray Kids will begin its new world tour, 'Stray Kids World Tour <RUN IT>,' in July, marking the start of a new phase of global activity. The Seoul concerts opening the tour will take place at KSPO DOME in Songpa-gu across five performances on July 25, July 26, July 29, August 1, and August 2. All seats for every show sold out as soon as ticket reservations opened, proving the group's powerful ticket demand.

Stray Kids will then release the new mini-album 'THIS & THAT' on August 7, opening its music activities for 2026. The release is the group's first new album in about nine months since 'SKZ IT TAPE : DO IT,' which was unveiled in November 2025, and it is also Stray Kids' first official album of 2026. As the group has continued to post standout results in the global K-pop market, including eight consecutive No. 1 albums on Billboard's main album chart, the 'Billboard 200,' attention is now focused on whether the new work 'THIS & THAT' will write another meaningful record in the world music market.