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BTS Park Ji-min's kiss inspires ARMY to raise 130 million won for children with cancer

A heartwarming moment from BTS Park Ji-min's concert sparked a global donation movement by ARMY, raising over $93,000 for children battling cancer.

A heartwarming moment from BTS Park Ji-min is transcending borders and evolving into a profound act of kindness. Following a brief kiss he gave to a child battling cancer at a concert venue—a moment that went viral online—ARMY from around the world joined in to donate for children with cancer, collecting approximately 130 million won.

BTS Jimin's 'Kiss' Fandom Donates 130 Million Won to Children with Pediatric Cancer via Heroes for Children SNS

BTS recently held their 'Arirang' world tour performance at AT&T Stadium in Arlington, Texas. During the event, five children battling cancer were seated in the VIP section, invited through the cooperation of the American non-profit organization Heroes for Children and the health insurance provider UnitedHealthcare.

During the performance, Park Ji-min approached the children in the audience to wave, and in the process, kissed Olivia on the cheek. Overwhelmed by the sudden gesture, Olivia shouted, "He kissed me!" with a bright smile.

Though it was a brief moment, the scene was captured by fans' cameras and spread rapidly across social media. The video received an explosive response, surpassing 5 million views in less than 24 hours after being released.

The buzz quickly translated into donations. Inspired by the moment between Park Ji-min and Olivia, ARMYs worldwide began contributing to help children with cancer. In essence, an individual's kind act expanded into a massive social movement led by the entire fandom.

Noticing this surge in support, Heroes for Children organized a separate fundraising campaign to support children with cancer and their families in the Texas area. While the original goal was $75,000, the target was raised to $100,000 as participation continued to climb.

As of the 25th, the total amount raised has exceeded $93,307, which is equivalent to approximately 130 million won. The movement is particularly significant as it moved beyond a star's heartwarming story being consumed online, turning into tangible financial support for sick children.

Jennie Lawson, co-founder and secretary general of Heroes for Children, stated, "I am deeply moved by the intense interest and love shown by ARMY around the world to support Olivia over the past week truly."

She continued, "Park Ji-min gifted a special moment filled with joy, love, and happiness to children who have been going through difficult times. It will remain a lifelong, unforgettable memory for the child and her family truly."

This case demonstrates that the relationship between a star and their fandom can expand beyond simple consumption and cheering into a form of social solidarity. A small action taken by a single star triggered empathy and participation from fans, channeling that energy into the concrete action of donating.

For children battling cancer, the sense of not being forgotten and the warm attention received from the outside world can be even more meaningful than a large sum of money. This is why Park Ji-min's brief kiss at the concert venue remains an unforgettable memory for one child while simultaneously serving as the catalyst for a virtuous cycle of generosity involving countless people.

Just as BTS's music has created a sense of connection among fans across borders, this warm moment has demonstrated a different kind of influence, turning a single scene into a powerful movement of donation and solidarity.

O
Oh Seo-yoon
Mediafine Global · 기자
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