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Jeon Won-joo's YouTube channel departs star PD Eom Jin-seok's team

The production team behind Jeon Won-joo's successful YouTube channel 'Jeon Won-joo In-gong' is stepping down following a contract expiration.

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The production team that rapidly grew actress Jeon Won-joo's YouTube channel, 'Jeon Won-joo In-gong,' has stepped away from managing the channel. As the team built a unique persona on YouTube by presenting the daily life, financial management, and human relationships of the 80-year-old actress in a way that differed from her traditional image, attention is focused on how the change in production will affect the future direction of the content.

Jeon Won-joo Leaves Star PD Um Jin-seok's Production Team Following Contract Expiration

In particular, it is drawing even more attention as it was confirmed that the departing production team belonged to Studio Hexa, a production company led by star PD Eom Jin-seok, who has directed numerous variety shows.

Since its opening in September 2025, 'Jeon Won-joo In-gong' surpassed 110,000 subscribers in less than a year and recorded 73.4 million cumulative views. The rapid growth is attributed to the fact that the channel did not merely record Jeon's daily life but actively turned her unique way of speaking, economic views, and honest human relationships into content.

Specifically, the channel boldly utilized subjects rarely seen in terrestrial variety shows, such as revealing the home of Jeon, who is known as a master of financial management, inquiring about plastic surgery quotes, and covering blind date and money-lending know-how. It is evaluated that by combining Jeon's recognition from her long acting career with the direct and raw content grammar unique to YouTube, the channel attracted viewers from a new generation.

According to channel information, the planning and production of 'Jeon Won-joo In-gong' were handled by Studio Hexa. Studio Hexa is a content production company established by PD Eom Jin-seok in March 2024.

Eom became well-known for directing in a way that varies the genre grammar of variety shows while putting the performer's character at the forefront. He has directed 'The Bunker Season 8,' 'The Sound of Eating Grass,' 'The Goblin Who Steals Wisdom,' and 'If We Are Brothers,' and is currently presenting 'Ipansapan: Spear and Shield' on Lifetime Channel and History Channel.

As the production team with such experience restructured Jeon's character to fit the YouTube platform, 'Jeon Won-joo In-gong' secured a color distinct from simple senior vlogs. In particular, it was differentiated in that rather than consuming an elderly actress as a passive object of observation, it actively drew out Jeon's unique experiences and values to make them the central axis of the content.

However, the production team directly announced the end of their operations through the channel's community tab on the 24th.

The production team stated, "We are greeting you because the production team that has planned and operated the channel from its opening until now will no longer be producing the Jeon Won-joo In-gong channel." They continued, "We are deeply grateful for the great love and interest shown in the channel from the beginning until now. All members of the production team had a joyful and happy year thanks to the subscribers and Teacher Jeon Won-joo."

There is no specific reason for the departure; rather, it is a natural process of parting ways as the initially promised contract period has ended. The channel itself is not being abolished but is scheduled to be operated in a new form after a certain period of reorganization.

The case of 'Jeon Won-joo In-gong' aligns with the recent trend where individual celebrity YouTube channels are growing into independent content brands beyond simple supplementary activities. In particular, the method of branding the performer's name and character itself, moving away from the broadcasting station-centered production system, exerts even stronger competitiveness on YouTube.

As much as that, the change in production can hold more meaning than a simple staff change. This is because the channel's identity itself can change depending on how the editing rhythm, character interpretation, and content material selection methods established by the existing production team are inherited or varied by the new production team.

Attention is focused on whether 'Jeon Won-joo In-gong,' which has secured over 110,000 subscribers and over 70 million cumulative views, can continue its existing upward trend after the departure of Eom's team, or whether it will show another side of Jeon with a new production team.

By Oh Seo-yoon (오서윤), Reporter · Mediafine Editorial Team · Translated from the original Korean article. · Original Korean article ↗
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