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IU debuts blunt bob for the first time in 10 years

Singer and actress IU reveals her dramatic short hair transformation, a strategic choice to portray the passage of time in her new MV 'From This Star'.

Singer and actress IU has undergone a dramatic transformation, cutting her hair short for the first time in nearly 10 years. This was not merely a change in style, but a deliberate choice to express the temporal narrative of her new music video. It has been revealed that she even planned to use hair extensions to hide the change from fans for a while after filming ended, thoroughly concealing her transformation until the video's release.

IU cuts her hair short for the first time in 10 years, saying 'Cutting anything off feels refreshing'

On the 18th, IU released a video titled "I cut my hair short" through her YouTube channel, Lee Ji-geum. The video captures IU actually cutting her hair while preparing for the filming of the music video for her new song, "From This Star."

This short hairstyle was a device to express the temporal changes of the character on screen. Explaining the dialogue scene in the music video, IU stated, "There is a setting where a lot of time has passed." She further explained that she decided to film the opening scenes with short hair to show that a significant amount of time had elapsed after the communication between the two characters was severed, noting, "Originally, I had short hair while conversing with my co-star."

In other words, this hairstyle is not just an external change to show a new image, but a tool to visually convey the narrative of the work. Rather than explaining the changes that occurred to the character through dialogue alone, this method delivers the information to the audience through the most intuitive physical element: hair length.

IU revealed that she has experienced short hair before for previous works. Mentioning her experience cutting her hair short during the filming of the drama "When Life Gives You Tangerines," she said, "I cut it with a lot of layers before, but this time I am trying to cut it into a blunt bob without layers."

In particular, she drew attention by explaining this specific style, saying, "It has been a long time since I've cut it like this. Almost 10 years."

While it is not her first time having short hair, she meant that it has been quite a long time since she significantly tidied up her hair into a blunt, minimal-layer shape.

For IU, hair length carries more meaning than a simple fashion element. As she has continued her activities as both a singer and an actress, her image has changed according to the works and concepts, and her hairstyle has been utilized as a major visual element to convey the atmosphere of her characters and music.

This time, she also chose a method of not revealing the transformation to fans in advance. IU said, "I'll be wearing extensions or something like that until the MV comes out, so (fans) won't know."

This means that although she actually changed her hairstyle, she intended to maintain the appearance of her previous hair length in her daily life by using hair extensions until the music video is released.

She is essentially keeping her actual physical change a secret for a certain period to ensure the quality of the music video. Since a star's hairstyle, which is revealed to the public for a long time, becomes content in itself, the strategy of hiding the transformation for the sake of the first impression of the new song and music video is also meaningful from a promotional standpoint.

IU herself expressed considerable satisfaction with the new hairstyle. She said, "I'm already looking forward to washing my hair when I go home later," and "How great will it be that it's light, dries quickly, and doesn't get tangled?" She added, "It already feels light and good," sharing her honest feelings about her long-awaited short hair.

For someone who has maintained long hair for a long time, cutting off large amounts of hair makes one feel a change that goes beyond simple styling. IU also showed that she is embracing the transformation she undertook for the work positively in her daily life, expressing anticipation for escaping the weight and the hassle of maintenance.

This short hair is also closely linked to IU's musical activities. IU released the digital single "From This Star" on the 10th. In the music video released alongside the new song, she expanded the music into a visual story by expressing the narrative of the passage of time and the severance of relationships through the change in hairstyle.

As her music as a singer, her acting as an actress, and the visual medium of the music video combine, IU's unique narrative expression style is revealed. This transformation draws even more attention because it is not limited to the buzz of simply "having short hair," but has a clear artistic reason for why the hair had to be cut.

Above all, in that she even prepared hair extensions so that fans would find it difficult to notice the actual short hair before the music video's release, IU's transformation was largely akin to a "secret project." Even after actually cutting the long hair she had maintained for a long time, she waited for the release of the new content while keeping the change hidden.

The impact of her blunt bob, debuted for the first time in nearly 10 years, can be seen through the music video. Interest is mounting to see how IU, having shed her long hair, visually interpreted the flow of time and emotions captured in "From This Star."

By Oh Seo-yoon (오서윤), Reporter · Mediafine Editorial Team · Translated from the original Korean article. · Original Korean article ↗
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