Kim Hye-soo delivers raw, gritty performance in 'Love in the Afternoon'
Kim Hye-soo stars as a successful influencer in the new Coupang Play black comedy 'Love in the Afternoon,' exploring desire and hypocrisy.
Kim Hye-soo has returned.

This time, she is shaking up living rooms not with her signature elegant charisma, but as a character fueled by profanity, anger, and a raw instinct for survival.
Following the July 31 premiere of the Coupang Play series 'Love in the Afternoon,' Kim has emerged as the series' central pillar, radiating an intense presence from her very first appearance.
'Love in the Afternoon' is a chain-reaction black comedy about a popular influencer couple who treats their happy family as social media content, and a neighboring doctor couple embroiled in a messy divorce lawsuit, as both parties become entangled in a secret far greater than a mere affair.
As provocative as the title suggests, the series promises to move beyond simple affair scandals to sharply delve into human desire, hypocrisy, and the raw truth hidden behind curated social images.
In the series, Kim plays Park Kyung-hee, a successful influencer and entrepreneur with 1 million subscribers.
From her glamorous styling and confident stride to her magnetic gestures, Kim perfectly embodies the image of the 'successful woman' consumed by the public from the moment she appears.
However, Kyung-hee is not merely a woman enjoying a glamorous life.
The intense line, “Let’s live well, XX,” appearing in the very first episode, was a moment that revealed the true essence of her character.
Within that rough language and profanity lay the heavy responsibility of a breadwinner fighting to protect her family.
While she appears to be an influencer who has achieved perfect success on the surface, behind that facade exists the desperation of a human being struggling to endure and sustain life day by day.
Kim expressed these complex emotions through her signature high-density acting.
Kyung-hee possesses the sociability to mingle easily with others, but she is also a cold-blooded businesswoman who knows how to utilize relationships for her own purposes.
The social smile she shows when approaching neighbors and the way she markets her family love like a brand showcases a new archetype of human behavior in the influencer era.
However, the moment that mask breaks, Kyung-hee's true self is revealed.
The scene where she explodes in anger, saying, “You're talking nonsense, seriously,” after being rejected by neighbors, was a moment where Kim's sharp sense of reality shone brightly.
Kim skillfully navigated a character where dignity and raw desire, social image and inner rage, coexist.
In particular, the process of Kyung-hee breaking down as the husband she believed to be a devoted lover gets caught up in a dating rumor with a popular actor goes beyond simple marital conflict.
As the narrative of the perfect life she built is shaken in an instant, Kim delicately builds up feelings of bewilderment, anger, betrayal, and the primal instinct to survive.
By drawing out the anxiety and desire hidden beneath the exterior of a successful woman, Kim's performance completes Park Kyung-hee not just as a 'strong character,' but as a multi-dimensional figure reflecting the contradictions of the modern era.
'Love in the Afternoon,' which twists the gap between the glamorous SNS world and reality, and the distance between a family consumed as an image and a real family, turns its gaze toward human desires that are more dangerous than an affair, just as the title suggests.
And at the center of it all is Kim. Attention is focused on how her version of Park Kyung-hee—possessing both elegance and boldness, coldness and humanity—will expand the story through upcoming secrets and conflicts.
'Love in the Afternoon' consists of 8 episodes in total, with episodes 3 and 4 set to be released on August 7 at 8 PM.