S.E.S. Shoo reveals natural look, reflecting on her goal to stay 'just like now'
Former S.E.S. member Shoo shares a makeup-free look in a recent video with influencer Pop Daddy, highlighting her dedication to long-term self-care.
Shoo, a former member of the group S.E.S., has shared a glimpse of her recent life with a natural, makeup-free appearance. Having emerged at the center of popular culture in the late 1990s with the moniker "fairy," she is now presenting her authentic self rather than attempting to hide the passage of time, projecting a presence that differs from her past.

On the 19th, fashion influencer Pop Daddy released a short video on his SNS featuring Shoo. Accompanied by the caption, “Appearing with a bare face! Thank you to my younger sister, 1st generation fairy S.E.S. Shoo,” the video captures Shoo and Pop Daddy greeting each other warmly while Shoo sits in the driver's seat of a vehicle.
As Pop Daddy friendly greets Shoo after she rolls down the car window, Shoo responds with her characteristic bright expression. The two laughed naturally and expressed gratitude to each other, creating a comfortable atmosphere stemming from a long-standing relationship without any special direction or elaborate styling.
Pop Daddy described Shoo as a “younger sister I haven't seen in a really long time,” adding, “Even though it's been a while, she's a comfortable younger sister who feels like I just saw her yesterday as soon as we met.” He emphasized a relationship that remains unchanged despite the gap in time.
Most eye-catching of all was Shoo's bare face. By revealing her face captured naturally in an everyday setting rather than a perfectly styled appearance seen in broadcasts or photo shoots, she connects to the theme of "consistent self-management" that she has recently emphasized.
Last month, Shoo revealed her pink-dyed hair via her SNS, stating, “I have various goals, but one of them is my self-management,” noting that she is putting effort into exercise and skin care. In particular, she expressed her commitment to long-term self-care, saying, “Even with a busy schedule lately, I receive compliments that my skin condition doesn't waver,” and stated, “My goal is to maintain things just like now even 20 years from now.”
This statement aligns with her recent appearance on Channel A's 'Beauty Clinic Touch Me.' On the program, Shoo revealed her daily lifestyle habits and skin condition, while medical staff examined her weakened skin barrier, loss of elasticity, and pigmentation. The program monitored her UV exposure and skin care habits, providing a customized solution involving both skin care and lifestyle improvements over approximately one month.
During the broadcast, cases were introduced where Shoo's daily habits could affect her skin, such as following extreme diets for weight loss or using cleansing tissues instead of washing her face. Channel A reported that Shoo's appearance changed after about four weeks of treatment, highlighting it as a major transformation process of the program.
However, this bare-faced appearance should not be viewed simply as "proof of looking young." Rather, Shoo's expression, "just like now even 20 years from now," contains realistic concerns regarding the constant demand for appearance management and aging imposed on celebrities.
S.E.S. established itself as a representative 1st generation group that redefined the K-pop girl group formula upon their debut in 1997. Along with Eugene and Bada, Shoo was an idol star representing the late 1990s and early 2000s, leaving behind numerous hits such as 'I'm Your Girl,' 'Dreams Come True,' and 'I Love You.'
At that time, the "fairy" image was more than just a concept; it was a cultural symbol. It was an era when all elements of a star—not just music, but fashion, hairstyles, advertisements, and variety shows—spread as trends in popular culture, much like today's idols, and S.E.S. was at the center of it.
Now, more than 20 years later, the image Shoo presents is strangely similar to her past yet clearly different. She is no longer the "fairy" created by stage costumes and heavy makeup, but someone who acknowledges her age and life while focusing on realistic self-management, such as exercise and skin care.
In this video especially, the friendliness of long-time friends is evident before the relationship between a celebrity and a fan. The scene where Pop Daddy calls Shoo "younger sister" and Shoo converses without hesitation shows human connection taking precedence over a star's glamorous exterior.
Recently, Shoo has not merely sought to recreate her past image but is presenting her present in various ways. As her career as a 1st generation idol, her current life with a family, and her process of self-care overlap, her journey is shifting from a recollection of the past to a present-progressive story.
Ultimately, this is why the short video of her bare face catches the eye. It is because the way the current Shoo is moving through time is revealed more clearly than her past title as the "original fairy."
Rather than a star's face perfected under bright lights, we see a face laughing with a friend in a car. Shoo's goal to be "just like now" 20 years from now is less a declaration of defying time and more a modern commitment to maintaining the ability to care for her own life and appearance as time passes.

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