HYBE's new girl group TUIDE to debut with 7 members
HYBE's new label ABD introduces TUIDE, a 7-member multinational girl group featuring Twice's Jihyo's sister Seo-yeon, debuting on the 24th.
TUIDE, the first girl group from ABD, a new label under HYBE, will officially debut on the 24th. Featuring a multinational lineup and a global sensibility, the group will make its K-pop debut with the first mini-album, 'TUNE & PLAY'.

Interest in the group has surged even before their debut following the revelation that Seo-yeon, the youngest sister of TWICE member Jihyo, is a member.
ABD announced on the 3rd, "TUIDE will officially debut on the 24th with the release of their first mini-album, 'TUNE & PLAY'."
- A debut album capturing 'tuning' and 'play'
The debut album 'TUNE & PLAY' embodies the group's identity of tuning (TUNE) different musical languages into a single rhythm and creating new joy (PLAY) in the process. The album also reflects their ambition to set new trends in the global market through music that transcends generational, cultural, and linguistic boundaries.
- First look at the seven members' unique visuals
TUIDE consists of seven members: Seo-hee, Seo-yeon, Elena, Zia, Saki, Se-ah, and Lee Ha-nee. In a group photo released via official SNS on the 2nd, the members' individual personalities were unveiled for the first time against a backdrop of a colorful logo and a sensory space.
In the 'Introductions : WE TUIDE' video released alongside the photos, the members introduced the group by shouting "TUIDE" in various languages, including Korean, English, Japanese, and French. The arrangement, where multiple languages naturally intersect over minimal beats, has heightened expectations for their musical direction.
- Multinational synergy: Korea, USA, UK, and Japan
TUIDE is composed of members from diverse cultural backgrounds, including Korea, the United States, the United Kingdom, and Japan. With all members being teenagers born between 2006 and 2011, the group's strategy is to showcase both youthful, free energy and global sensibility. They plan to blend diverse cultures and personalities into a cohesive team identity to actively engage with international fans.
- Jihyo's sister Seo-yeon joins the lineup
The member garnering the most pre-debut attention is Seo-yeon. As the youngest sister of TWICE leader Jihyo, she has long been a person of interest for K-pop fans. However, rather than relying on the buzz of a single member, TUIDE aims to build its identity through the individual charms and multinational synergy of all seven members.
The name TUIDE signifies experiencing the diverse flows of the world and tuning them to create new joy. As the debut girl group from a new HYBE label, all eyes are on the impression TUIDE will make in the global K-pop market.
